In the investment blogging world, there’s a trend of anonymous blogging. For many people, I can see how this makes complete sense. Women especially have it rough in the blogging world, as they tend to be stalked and harassed much more. For some, blogging anonymously might have impacts on their job, like Our Next Life. Others have their own reasons – based on their past, what they want to write about and what impact they hope to make.
When I started Minafi, I thought a lot about whether I wanted to do it anonymously or not. If I decided to go anonymous, I could share anything. What could I not share if I decided to use my real name? I wouldn’t feel comfortable sharing my current salary when coworkers are reading. I wouldn’t feel comfortable sharing the details of the Code School acquisition (I was an early employee before the company was acquired). For both of these, I don’t personally mind sharing all of the details, but the details don’t belong to me alone. For me to mention the details would impact others, and for that, I’d want their approval before divulging the details.
The Minimalist Persona
Keeping up with a secret persona and a public persona sounds exhausting. I’d constantly be worried about making a mistake with which channel I post to that could jeopardize my anonymity. The amount of time spent managing a secret account probably isn’t much, but the overhead in worry about co-workers, family, and others finding it would weigh on me.
There is an upside to blogging as myself. I’ve had multiple chats with coworkers and friends about investing that I completely didn’t expect. At a recent work offsite, I mentioned the subject of my blog to multiple people and it resulted in even more conversations about their own investment fears. The thought that I can help people I know in real life is a powerful motivator.
One hope I have for this blog is to find people who aren’t currently investing, practicing minimalism or mindfulness. Any conversations I can have with people in these groups helps me better refine my message and learn how to better speak to those getting started.